Signature Tower
SIGNATURE TOWER
BRIEF
Branding for an elite luxury real estate project in one of the city’s most affluent neighbourhoods. Concentrate on the advantages of purchasing an apartment at “Model Colony.”
3 years post the launch and yet customers & competitors are using this brochure as a reference. All units sold out within a year.
Design Direction
Thread new ground in the design of a brochure that has never been attempted before. Allow the Marketing materials to inspire a sense of luxury. Let interested clients sign up for luxury, sign up for greenery, and sign up for signature tower in this age of the Internet, where taking a confirmed decision means signing up.
Date:
September 23, 2021