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cocopani

COCOPANI

BRIEF

An identity that would divert customers from the traditionally ‘hawker’ based coconut water market to a more organized one. All round branding and marketing support to make the brand excel by visual communication.

DQ Strategy helped to take the sales from 100 to 5000 coconuts per day.

Design Direction

Natural and organic shapes and colours to make the customers feel comfortable with the switch from their traditional sources for coconut water to CocoPani. An in-depth dive into the sales and marketing strategies, revamping the UI of the e-commerce to managing social media to boost sales. DQ has been a hands on partner for the brand.

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